ON-DEMAND WEBINAR

Connecting Paid, Earned and Owned Media for Next-Level Digital Marketing

The digital marketing trifecta of paid, earned, and owned media are more intertwined than ever. The modern marketer requires a holistic view of all three at all times to understand awareness, consideration, and impact of their brand and campaigns.

With unified digital media channels, marketers today can:

  • Increase reach and engagement across paid, owned and earned media channels
  • Optimize the customer journey to promote eCommerce and offline sales
  • Gain customer, market, and competitive insight
  • Utilize media to impact buzz, search and sales
  • Connect media and marketing to generate web and mobile traffic

Watch this webinar recording to learn how to automate the connection of paid, owned and earned media all in one place, to unlock new levels of digital marketing insights.

  

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"Datorama is mission critical to how Ticketmaster operates as a business. It brings in all of our different data sources from the wide variety of technology platforms we use to reconcile them, line them up, and make sense of information that otherwise would live in silos within the technology stack"

– Gosha Khuchua
VP of Digital Media, Ticketmaster